The Houston Astros have announced a 15-year naming rights agreement with Daikin Comfort Technologies, renaming their ballpark as Daikin Park. The partnership emphasizes community outreach and will begin in 2025.
The Houston Astros have signed a huge 15-year naming rights agreement with Daikin Comfort Technologies North America, Inc., which will rename the team's home stadium "Daikin Park" on January 1, 2025. The arrangement, which extends through the 2039 season, is a strategic partnership that benefits both the team and the Greater Houston region.
The Houston Astros' owner and chairman, Jim Crane, expressed his enthusiasm for the collaboration, highlighting Daikin's Houston heritage as well as its commitment to quality and community involvement. "As we celebrate the 25th anniversary of this ballpark in 2025, having Daikin alongside us will create even more special memories for our fans," Crane recently told me.
The arrangement includes more than just a name change. It includes educational activities and programs aimed at developing youth sports that will directly assist Houston's underprivileged communities. Takayuki "Taka" Inoue, Daikin's Executive Vice President, stressed the symbolic significance of this relationship, emphasizing the companies' shared dedication to the city's resiliency and community values.
Matt Brand, Senior Vice President of Corporate Partnerships, remarked that Daikin fits all of the Astros' naming rights partner criteria, including as aligning with the team's values and improving the fan experience. This long-term arrangement allows for further investment in stadium amenities, resulting in an even better gameday experience.
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